
I feel like I have been focusing on the heart aspect more than what makes my heart function. My idea for this logo was to focus on having a pacemaker. The idea came from having a pacemaker and dealing with daily life. I added a clock to signify school, but also that the heart has timed beats and a pacemaker helps the heart have regular beats. I added another roof to signify home life. I added the words, “pace of life”, because a pacemaker helps a heart beat and the heart beating indicates a person has life. Pace of life also means that life can go by fast, that is why the person seems as if it’s running.
Design influences that inspired the logo I made were, at first the pacemaker logo, but then, the Ronald McDonald House Foundation. I wanted to use my space and tried to make the logo look simplistic. When I was reading about how logos changed, less was better. The logos presented were minimalistic and clean. I feel like I have accomplished that while adding details that stand out. When I was drawing my logo, I had many different ideas. I was going to have a pacemaker connecting to the heart by the leads. The problem I encountered was drawing a pacemaker and connecting it to the heart. I didn’t really like how it looked. I decided to look at other foundations and Ronald McDonald House Foundation stood out. I then started redesigning my logo and started making it on Illustrator.
I mainly used the pen and curvature tool to make my logo. One of the hardest parts for the logo was making the heart. I feel like there was an easier way to make it other than the curvature tool, but that’s what I used. I kept messing up, so I did half of the heart and then copied it and reflected it. I then had a problem making them intercept. Another struggle I had was angling the fonts. That is something that I will be working on to make better.
Hi Fatima! I like the background your logo has because it definitely has meaning to it. I think it’s cool that you used the Ronald McDonald Foundation house as inspiration. I like the content, “Pace of life, you used as well to signify the importance of your logo.
One suggestion I have would be to increase the stroke width of the house foundation so it’s thicker and stands out more. I would also add “drop shadows” to the house foundation to show it’s a 3D object. You also said you struggled with creating the heart shape. I believe if you go under the “Window” tab at the top and click on “Symbols”, there should be a category with shapes and a heart symbol.
I like your design and the significance it has. And like you said your design has a minimalistic style to it which I really like. I’m excited to see where your final project takes you. Good luck! 🙂
-Alyssa
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Hey Fatima, I really like your idea for your logo and how you are incorporating the pacemaker into it to understand more about what helps your heart function. some critiques that I have for you is maybe not using a triangle and square for the outside cause it looks more like a house, I would maybe use the heart as the main background and adding some contrasts and gradient effect to make it look more realistic and incorporate the running person the logo words based around the heart. Overall it’s looking really good for a rough draft and can’t wait to see your final draft!
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